Posts Tagged “Unicef”

Fundraising and donor retention: Unicef for women’s day

by on March 21, 2011

For the nonprofit area email marketing can play a key role in developing an ongoing one-to-one dialog, in order to engage donors and optimize fundraising efforts.
Let’s find out how a NGO can use a special occasion to fundraising and donors by taking a look at Unicef France and their dedicated communication for woman’s day.
Personalisation starts by the subject line L’Unicef soutient la journée de la femme, et vous? : it lights up in the inbox and make the reader being part of it, from the very first sight. …

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