Posts Tagged “Toyota”

Email marketing by Toyota: different approaches

by on July 30, 2011

Ranging from product information, pure advertising, e-magazines or sport events, let’s see the various communication approaches used by Toyota to engage their subscribers:

-          Green philosophy

In order to match the brand to a value, we see that special communications are dedicated to improve earth’s health thanks to advanced and eco-friendly Toyota technologies mixed to user’s ideas. A nice way to engage subscribers with a current topic.

-          Cars adverts

Here we see an example of communication based on the advertising on a specific car model. It’s interesting to notice …



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