Posts Tagged “Pinterest”

Pinterest: The extra ingredients in Kellogg’s email marketing

by on January 24, 2014

Pinterest is undoubtedly one of the most compelling social media sites of 2013: let’s see how you can use it as a special ingredient in your email marketing campaigns by studying the communications sent by Kellogg’s.

The brand decided to use their newsletter to endorse their own Pinterest board with a series of interesting and original initiatives.

Follow us on Pinterest

Space is dedicated in some communications to recipes and tips on Kellogg’s products, with a clear call to action to follow the Pinterest board, reminding users that it …

Email marketing & Pinterest: some examples of integration

by on August 2, 2012

What about email marketing and the brand new social network – Pinterest? Do brands communicate their presence? Yes, some do! So let’s watch some examples of emails sent in order to reach new followers on the corporate page on Pinterest.

The Land of Nod
This email was sent on 4th May and the subject was Find us on Pinterest.
The company invites subscribers to visit their corporate page on the social network; the interesting thing is the final message: for those not on Pinterest yet, the company would provide an …

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