Posts Tagged “Perry Ellis”

New York, Paris and Milan: Fashion Week events via email

by on February 10, 2015

One of the most important moments of the year is here for all fans of fashion: it’s nearly time for Fashion Week.

We have chosen some emails for you which are dedicated to this event using the NewsletterMonitor, the benchmark platform for email marketing; so let’s have a closer look.

A perfect summary of how to prepare for the three events, with suggestions of clothes and accessories for every occasion: great advice on what to pack, so that you can look just right for each city.
For, …

Perry Ellis: email marketing and Foursquare

by on August 31, 2012

Another social network, another example of integration of email with a social channel.
As for Foursquare we chose the project by Perry Ellis: in this email communication you will find a remarkable use of the email to integrate online – specifically mobile – and offline activities.
Let’s get in detail: they call it “Foursquare weekend” and we can find several emails concerning this special offer, starting by August 2011. The strategy deals with a special offer for subscribers gained through a customized badge available while cheking-in in the Perry …

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